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Jim Field Smith and James Corden Celebrate Music in Grammy Promos

January 16, 2017

Thanks to the stratospheric success of carpool karaoke, James Corden is fast becoming one of the UK’s most well-known exports.

Riding the wave of popularity Corden will this year be presenting the Grammys for the first time, taking over from LL Cool J, who has held the position for five years.

To celebrate, RSA Director Jim Field Smith has directed a series of promos with the Late Show host. Designed to generate some buzz before the awards next month the promos stick with Corden’s aptitude for a belting out a decent tune, with the presenter celebrating the uplifting power of music courtesy of Sia’s ‘The Greatest and Bruno Mars’ ‘24K Magic’.

You can see all the Grammy nominees HERE, and more of Jim’s work HERE.

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