The new division will be dedicated to creative development and production of immersive media for VR, AR and Mixed Media productions.
Here at RSA, we’ve long been a champion of creative technology. This has been led by our co-founder Ridley Scott, whose prolific body of work consistently uses the latest tools of filmmaking in innovative and creative ways.
Jen Dennis, who has collaborated with Ridley Scott to lead RSA’s VR practice to date, most notably co-executive producing The Martian VR Experience, the multi award-winning companion piece to critically acclaimed hit film, The Martian, will be Head of RSA VR. The first project out of RSA VR is for Scott’s Alien: Covenant, in partnership with Twentieth Century Fox’s FoxNext and Technicolor’s MPC.
“We have been heavily involved in VR for the past few years, and having a dedicated stand-alone division underscores our commitment to immersive media in both the brand and entertainment space,” said Jules Daly, President, RSA Films. “In addition to being one of the most well regarded producers in commercials and content, Jen Dennis brings hands-on experience developing and producing VR and is among the foremost influencers in the space. Ridley has a long lineage as a pioneer in creative technology, and RSA’s roster includes incredibly talented directors who understand the unique language of VR. We are pleased to offer this formidable resource to our clients.”
Still from The Martian VR Experience
“RSA has been a great partner with Fox and a pioneer in virtual reality,” said Salil Mehta, President, FoxNext. “We are excited to continue our successful collaboration with Ridley, Jules and Jen that started with “The Martian VR Experience” and continues with our upcoming VR experience for Alien: Covenant.”
RSA’s latest work in VR includes Juriaan Booij’s 360 immersive film campaign for Siemens, and the David Karlak-directed VR experience for Alien: Covenant, executive produced by Ridley Scott and Jen Dennis. Other projects in development include “Blackbox,” a VR episodic series in partnership with Endless VR directed by Karlak, and a soon-to-be-announced VR documentary episodic series directed by famed photographer and director Michael Muller.
“I am thrilled to head up our VR division,” said Jen Dennis, Head of RSA VR. “I think VR is one of the most exciting areas in the industry today, with potential to influence how we consume content for generations to come. I enjoy everything from assembling teams and forging partnerships to create, distribute and market VR content, to having an ongoing informative – and often inspirational dialogue – with colleagues in the space. I consider us in a unique position to undertake this with RSA’s talented roster of directors.”
Among RSA’s directors working in and pursuing projects in VR are David Karlak, Robert Stromberg, Aya Tanimura, Juriaan Booij, Michael Muller, Henrik Hansen, Jordan Scott, Luke Scott, Jake Scott, Daniel Kragh-Jacobsen, Ben Mor, Andy Hines and Shynola.