The award-winning film-making duo of Fermín Cimadevilla and Lorena Medina were last week awarded a Cannes Silver Film Lion for ‘Pictionary Fish’. An original take on the classic game, the ad perfectly encapsulates the duo’s classic mix of intuition, experience, and playfulness. Blending lifestyle and humour with a wide variety of styles and techniques This Is Felo combine visual storytelling, animation, and a strong art direction.
This is: Fe specializes in quirky comedy, non-fiction style, and storytelling which he achieves through a great eye for casting and performances with strong aesthetic visuals.
This is: Lo has a mixed media background of film, animation and visual effects. She focuses on unique visually powerful images constructed predominantly by blending various techniques to create art direction driven narratives.
You can find out more about the duo and their work HERE.