'Man of steel’, ‘Conqueror of Worlds’ and ‘Mr Lover Lover’ are all terms never used to describe Mat Kirkby.

Having joined RSA in 2004 he was immediately forced to wear lycra cycling shorts by Ridley Scott’s sons, which no doubt lead to him directing spots for Nike, Playstation and the french (banned in the UK) dog biscuit Frolic. His music video canon include award-winning clips for Basement Jaxx, Jamiroquai and Muse (none of whom recognise him in Waitrose).

His short film Hard To Swallow was officially selected at Sundance, Edinburgh and Melbourne Film Festivals.

Mat Kirkby is currently working on his first feature film Wingman, although if he can’t get the swear-count down he will continue to be available for all commercials, music videos and corporate safety videos in the UK, Europe and the Rest of The World.