Jones burst onto the advertising scene in 2006 with a racy, post watershed commercial, featuring two kung fu kicking and kissing models, shot for French Connection. This was made under the tutorship of Trevor Beattie and produced through BMB, an agency Jones worked with for over 2 years. This was quickly followed by spots for clients such as Carling, Heinz and Kodak.
Kai Hsiung, Managing Director of RSA Films, says: “Jones refuses to be pigeon-holed and a specific styled director, rather prefers to experiment and is accomplished in a number of techniques; from noir style live action to CGI animation”.
Jones, who is a graduate of London International Film School, cites Ridley and Tony Scott as inspirational figures for him as a young film-maker.
“When you hear RSA you think Ridley and Tony Scott. To be in the same production company as these two juggernauts just puts a big, silly grin on my face. These were the fellas that inspired me to work in commercials, and that made me want to make films in the first place. I’m incredibly excited to be at RSA and dream of the day that I might bump into them in the cafe.”
Jones’ first feature, Moon, starring Sam Rockwell premiered at the Sundance Film Festival 2009, and was judged a critical and commercial success.. Moon was produced through his own Liberty Films, alongside his partner Stuart Finegan and co-producer with Trudi Styler’s Xingu Films.
The film is set in the near future and is being made in the spirit of classic 1970s sci-fi such as Alien and Silent Running. It follows Rockwell’s character isolated on a moon base, who is lonely but not alone.
Moon netted Duncan Jones the Outstanding Debut by a British Director BAFTA.
In 2011 Duncan released his second feature film Source Code, starring Jake Gyllenhaal, Michelle Monaghan and Vera Farmiga. It was again met with critical praise and commercial success – described by Empire Magazine as
“An exciting, intellectually stimulating science-fiction thriller which also connects emotionally. Everyone involved earns a promotion to the premiership”.