Part of the Ridley Scott Creative Group


President Jules Daly Parts Ways with RSA Films to Start Big Red Films

June 5, 2018
Longtime Producer David Mitchell Steps Up as Managing Director

Jules Daly, photo Brigitte Lacombe

We’re proud to announce the newest venture for Jules Daly, Big Red Films. Jules, who has been RSA’s President since 2001, has struck up an independent producing deal with sister company Scott Free Productions under her own banner. The move to Big Red Films marks her return to making movies, where she has enjoyed success previously producing such critically acclaimed hits as The Grey (Liam Neeson) and Oscar-nominated western, The Assassination of Jesse James by the Coward Robert Ford (Brad Pitt, Casey Affleck, Sam Shepard.)

“We are very grateful to Jules for the 28 years of dedication and guidance she has given RSA,” says Ridley Scott, RSA’s Co-founder. “The formidable skill set she brought to RSA will serve her well as she starts this next chapter as a film producer at Big Red.”

Throughout her career Jules has been a creative force in the industry, recently serving on the Cannes Entertainment Lions and Brand Film Festival juries, and as Chairperson of the AICP Awards and judge for AICP’s Diversity Program.

“It’s been amazing to have been part of RSA for so many years, and to work across so many different facets of advertising and entertainment with some of the most outstanding talent in the world,” Daly says. “I couldn’t be more excited to focus on making films, something I’ve always been passionate about, and to continue working alongside Scott Free.”


David Mitchell, photo by Richard Tranley

Veteran producer David Mitchell, who has spent the majority of his career producing high-profile commercials for RSA, including Budweiser’s Super Bowl favorite “Lost Puppy” from Jake Scott, will be stepping up as the Managing Director.

“David has produced many projects with Tony Scott and Jake Scott over the years, and has developed excellent industry relationships. He has a great instinct for the future of the company and the transformation of branded content,” says Ridley. “I’m very much looking forward to working with him as he leads the next phase of RSA.”

We’re excited for both Jules and David, and can’t wait to share what’s to come.

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Part of the Ridley Scott Creative Group